Easy Keyword Research for SEO: Rank Without the Hassle

Why Easy Keyword Research for SEO Matters
Is it good to do easy keyword research for SEO if you are starting a new site or managing one? Instead of trying to go against behemoths for high-difficulty keywords, try to go for low-competition SEO keywords potentially able to rank.
Types of SEO Keywords You Must Know
First off, before learning different types of SEO keywords, short-tail keywords mean keywords with high volume and very high competition such as: shoes. In that sense, long-tail keywords mean low to moderate volume and highly converting ones such as: best shoes for hiking in rain. Examples of such keywords include transactional: buy SEO tools cheap for purchase intent; informational: what is a backlink? For example, navigational: Ahrefs login in the search for a specific brand/site.
To make it easier for keyword researchers, that would be a long-tail plus an informational keyword combination.
How to Start Keyword Research (the Easy Way)
Here is a simple strategy:
Select the niche. Be clear about whom you are helping.
Seed topics: Brainstorm topics using places like Reddit or Quora.
Use free keyword research tools (listed below).
Check keyword difficulty: Look for under 10 KD terms.
Match keyword to intent: Know the searcher intent.
Look at SERPs: See what is ranking and what can be improved.
Group similar terms: Plan content clusters around easy wins.
Best Free Keyword Research Tools
Google Keyword Planner – Good for basic ideas
Ubersuggest (Free version) – Shows difficulty, CPC, volume
AnswerThePublic – Discover question-based keywords
Google Trends – Spot seasonal or rising topics
KeywordTool.io (Free version) – Great for YouTube, Amazon too
These are top free keyword research tools that simplify your process without cost.
Quick Tips for Targeting Low Competition SEO Keywords
Go long-tail: 4+ words per phrase
Look for KD below 10
Aim for informational questions
Target location-specific terms (e.g., “SEO tools for bloggers in India”)
Use “how”, “why”, “best”, “cheap”, “for beginners” keywords
Conclusion: Win with Low-Competition SEO
Easy keyword research for SEO is about working smarter. No need to fight for those ultra-competitive terms. Start small, target low KD keywords, and then grow as you get bigger.
Use the right tools for free for keyword research, build your content around real user intent, and see traffic grow.